Information on unifying store brands

2012.09.29

20120929
Thank you for using EDION Group.

On October 1, 2012, our company will replace the previous store brands of " DEODEO ", " EIDEN ", "Midori" and "Ishimaru" with the nationwide unified brand " EDION].

As a result, the store name will be changed as follows.

Even after the store brand is unified with " EDION ", we will continue to conduct business activities in close proximity to the community and propose more comfortable and richer lives to customers through home appliances. We will also make the most of our nationwide network to provide services that satisfy our customers.

We look forward to your continued patronage of EDION a specialty store for home appliances and living.

Stores to be changed

  • Directly managed stores (" DEODEO ", " EIDEN ", "Midori", "Ishimaru")
  • Some franchised stores (only in Okinawa)

Changes

We will take over the current store name and change the store brand.

DEODEO Store ⇒ EDION II store Example) DEODEO Kurashiki MAIN STORE ⇒ EDION Kurashiki MAIN STORE
EIDEN Ltd. ⇒ EDION II store Example) EIDEN Toyota MAIN STORE ⇒ EDION Toyota MAIN STORE
Midori □□ shop ⇒ EDION □□ shop Example) Midori Tenmabashi store ⇒ EDION Tenmabashi store
Ishimaru XX shop ⇒ EDION XX shop Example) Ishimaru Kashiwanuma Minami store ⇒ EDION Kashiwanuma Minami-Shop

For the following stores, we will change the store name and store brand.

Directly managed store
DEODEO MAIN STORE ⇒ EDION Hiroshima MAIN STORE
EIDEN MAIN STORE ⇒ EDION Nagoya MAIN STORE
EIDEN Yatomi Aeon Town Store ⇒ EDION Aeon Town Yatomi
EIDEN Hamaoka Aeon Town Store ⇒ EDION Aeon Town Hamaoka
EIDEN Komono Aeon Town Store ⇒ EDION Aeon Town Komono
EIDEN Compmart Kariya ⇒ EDION Aeon Town Kariya
EIDEN Aeon Hamamatsu Shitoro ⇒ EDION Aeon Mall Hamamatsu Shitoro
Midoriion Kobe Kita ⇒ EDION Aeon Mall Kobe Kita
Ishimaru MAIN STORE ⇒ EDION Akihabara MAIN STORE
franchised store (Okinawa)
San-A Tamata Denkikan with DEODEO ⇒ EDION Tamata City
Sana Tomigusuku Denkikan with DEODEO ⇒ EDION Tomigusuku Wing City
Sanae Machinato Denkikan with DEODEO ⇒ EDION Macinato Shopping Center
San-A Gushikawa Denkikan with DEODEO ⇒ EDION Gushikawa Main City
San-A Tsukazan Denkikan with DEODEO ⇒ EDION Tsukazan City
San-A Naha Denkikan with DEODEO ⇒ EDION Naha Main Place
San-A Nishihara Denkikan with DEODEO ⇒ EDION Nishihara City
San-A Oyama Denkikan with DEODEO ⇒ EDION Oyama City
Sanae Shiozaki Denkikan with ⇒ EDION Shiozaki City
San-A Keizuka Denkikan with DEODEO ⇒ EDION Kyozuka City
San-A Mobile Market Humvee Town ⇒ EDION MM Humvee Town
San-A MM Ginowan Convention City ⇒ EDION MM Ginowan Convention City

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